According to 84-year-old Top Rank promoter Bob Arum, Saul Canelo Alvarez is wasting his time by him not making a deal to fight unbeaten IBF/IBO/WBA/WBC middleweight champion Gennady Golovkin. Arum thinks the fight needs to be made between these two highly popular fighters from the middleweight division. Arum isn’t ’n favor of Golden Boy Promotions “hiding” Canelo from Golovkin, because he thinks it’s not helping the Mexican fighter’s career. He needs to face Golovkin and do the best he can.
Arum doubts that Canelo will take a hit if he loses to Golovkin, because he’ll go out in a heroic fashion in losing the fight. But by him not facing Golovkin, it leave Canelo twisting in the wind, looking cowardly to some boxing fans, and keeping him from winning over a lot of fans. The old saying by William Shakespeare may apply: “A coward dies a thousand times before his death, but the valiant taste of death but once. It seems to me most strange that men should fear, seeing that death, a necessary end, will come when it will come.”
“Oscar should know better about hiding Canelo from Triple G,” said Arum to Fighthype.com. “When Oscar was a fighter, he fought everybody. He never ducked anybody. Oscar should make the Canelo-Triple G fight without screwing around anymore. They’re wasting time by not making that fight.”
Some boxing fans feel that De La Hoya and Golden Boy Promotions are keeping Canelo away from Golovkin in order to follow the Floyd Mayweather Jr. blueprint in milking the Golovkin fight for as long as possible to make it a big money fight before putting them together for one huge payday. That makes sense, as the results of De La Hoya’s delay in keeping Canelo from fighting Golovkin might bring in more money in the end. However, it also seems possible that De La Hoya doesn’t want to see Canelo fight Golovkin for fear of him losing the fight badly.
Boxing fans might then lose interest in purchasing Canelo’s fights on pay-per-view. We’ve seen how Manny Pacquiao’s pay-per-view numbers started dropping off after his loss to Juan Manuel Marquez in 2012. Another loss for Pacquiao last year saw his pay-per-view buys drop off even more. It would seem reasonable to conclude that De La Hoya is keeping Canelo away from Golovkin due to the potential of him losing popularity in the boxing world if he gets beaten especially bad in that fight.